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Arthur Saron Sarnoff - Saving the Children, Family in Horror  
Arthur Saron Sarnoff
American, 1912–2000
Saving the Children, Family in Horror
Magazine Illustration
27 1/2 x 17
Signed Lower Right
Gouache on Board
Circa 1950’s
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This work is remarkable for its intense dramatic lighting effects and wide angle composition. It’s visual style that did not exist until recently. Sarnoff was a student of John Clymer and Andrew Wyeth and member of the Society of Illustrators and exhibited at the National Academy of Design. During his career Sarnoff provided illustrations for McCall's, American Weekly, Collier's, Woman's Home Companion, Redbook, The American Magazine, Cosmopolitan, Esquire, and Good Housekeeping His advertising campaigns including Karo Syrup, Dextrose, Lucky Strike, Coors, Camay, Sal Hepatica, Listerine, Vick's Vapo Rub, Meds, and Ipana
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